Requesting Website Changes: Important Considerations for SEO & Design
At Relentless Digital, we prioritize building and maintaining websites that are optimized for SEO and user experience (UX). While we welcome client input and requests for updates, certain changes can negatively impact your website’s rankings and performance. Below are key guidelines to keep in mind when requesting edits.
1. Provide Actual Text, Not Images
When submitting text changes, please provide the actual text in a typed format (e.g., in an email or a document). We do not transcribe text from images. If you send an image with text, you will need to manually type out the content before we can proceed with updates.
2. Design-Related Changes Require Design Files
If you request design-related changes, we require you to provide the necessary design files (e.g., PSD, AI, Figma). This ensures that we can accurately implement your vision while maintaining the structure and integrity of the site.
3. Monthly Edit Allowance
Each client receives 1 hour of website edits per month. Requests exceeding this limit may require additional billing or be scheduled for the following month, depending on workload and priority.
4. Changes to SEO-Optimized Text
Our team carefully optimizes website text to improve rankings and attract the right audience. If you request changes to optimized content, please be aware:
- We will advise against edits that could harm SEO performance.
- If text is factually incorrect or misrepresents your business, we will revise it appropriately while maintaining SEO best practices.
- Any modifications to optimized text are at your own risk and may impact search rankings.
5. Homepage Layout and Content Adjustments
Rearranging headers, sections, or content on your homepage can disrupt SEO strategy and user engagement. Before approving such changes, we will:
- Review the request for potential SEO/UX impact.
- Offer recommendations to achieve your goals without harming performance.
- Proceed with adjustments only if you acknowledge and accept any ranking risks.
6. Design Requests That May Harm UX
Certain design requests—such as excessive animations, font changes, or alterations that reduce readability—can negatively affect user experience. If a requested design change is likely to harm UX, we will:
- Provide guidance on best practices.
- Recommend alternative solutions.
- Proceed with changes only after confirming your understanding of the potential impact.
7. Edits That Go Against Best Practices
Our team follows a set of Standard Operating Procedures (SOPs) designed to maintain high-quality, high-performing websites. If your requested edits conflict with these best practices or have known negative SEO consequences, we will:
- Inform you of the potential risks.
- Offer an alternative approach, if applicable.
- Implement changes only if you accept responsibility for any ranking or performance issues.
8. Acknowledging the Risks of Non-Standard Changes
Any changes that go against our established SEO and UX principles are at your own risk. While we will do our best to accommodate your requests, we cannot guarantee the same level of SEO performance if non-recommended edits are made.
For any questions or concerns about your edit requests, please reach out to our team for guidance. We are here to ensure your website continues to perform at its best while meeting your business needs.