Image Best Practices for Your Website

General Guidelines for All Images

Provide Full Resolution Files

Always send the highest resolution version of each image. Avoid screenshots, compressed downloads, or images pulled from social media, as these reduce clarity and introduce artifacts.

Use Landscape Orientation

Most website sections are designed for wide images. Landscape photos give us more flexibility for backgrounds, banners, and layout designs.

Center the Main Subject

Try to position the main focus of the photo near the center of the frame. This prevents important elements from being cropped out during responsive design adjustments.

Use the Highest Camera Quality

If using a cell phone, make sure the camera is set to its highest quality. Check your camera settings for

• Maximum resolution

• High efficiency or RAW if available

• Clean lens before shooting

Team and Profile Images

Portrait Orientation Accepted

Team member photos may be provided in portrait orientation, since these are used in profile boxes rather than banners.

Professional Photography Recommended

For team portraits, owners, trucks, and brand assets, we suggest using a professional photographer. High quality, consistent images create a strong impression and help unify your brand.

Action and On site Photos

Cell Phone Images Are Acceptable

Action shots of technicians at work can be taken with a phone. These real world images add authenticity. Just be sure they follow the practices above.

Capture Clean and Clear Scenes

Whenever possible:

• Ensure good lighting

• Avoid cluttered backgrounds

• Keep the subject in focus

• Hold the camera steady