---
title: How to Connect and Use Social Media Accounts in Bullseye Pro for Ads and Reviews
description: "Purpose: This guide walks you through connecting your social media accounts in Bullseye Pro and managing them through two key features: Social Planner and Social Media Review Integration."
---

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# How to Connect and Use Social Media Accounts in Bullseye Pro for Ads and Reviews

## Purpose: This guide walks you through connecting your social media accounts in Bullseye Pro and managing them through two key features: Social Planner and Social Media Review Integration.

**Audience:** Customer Service Representatives (CSRs), Marketing Teams  
**Author:** Adam D., Outbound Specialist, Relentless / Bullseye Pro

FULL VIDEO TUTORIAL: [HERE](https://drive.google.com/file/d/1YwvdVL-MRAyIiO7wpiqbKsWZLhTFndUL/view?usp=sharing)

#### 📌 Overview

Bullseye Pro offers robust social media tools that help you:

- Schedule and manage posts via the **Social Planner**
- Sync social accounts to respond to **messages, comments, and reviews**
- Automatically publish 5-star reviews to social platforms

This article explains both connection points and their unique purposes.

---

#### 📅 **Part 1: Connecting Accounts to the Social Planner**

The **Social Planner** enables you to schedule, edit, and publish posts directly through Bullseye Pro — similar to tools like Hootsuite or Later.

### 🔗 Steps to Connect Social Media:

1. Go to the **Marketing** tab on the left sidebar.
2. Click **Manage Social Accounts**.
3. Click the platform you want to connect (e.g., **Facebook**).
4. Log in and **authorize access** when prompted.
5. Select your **business account/page**, then click **Add**.
6. Repeat the process for each platform (Instagram, LinkedIn, etc.).

✅ Once connected, you’ll be able to:

- Upload posts in bulk via CSV
- Approve posts before publishing
- Use drag-and-drop templates
- Generate evergreen content with built-in AI tools

> 💡 Tip: This tool replaces third-party social planners — no need for a separate subscription!

---

#### ⭐ **Part 2: Connecting Accounts for Reviews & DMs**

This feature enables Bullseye Pro to **interact with your social accounts** for:

- Receiving and replying to **direct messages (DMs)**
- Responding to **comments and reviews**
- Auto-posting 5-star reviews to your feeds

### 🔗 Steps to Integrate for Review Management And Advertising Triggers:

1. Go to the **Settings** tab on the left sidebar.
2. Click on **Integrations**.
3. Find the section labeled:
   
   > “Auto-sync ad leads, manage DMs, and respond to reviews/comments across Facebook & Instagram.”
4. Connect your accounts following the same login/authorization process as above.

> ⚠️ This integration is **not** for scheduling posts. Use the **Marketing \> Social Planner** for that.

---

#### 🔄 Summary of the Two Social Media Connections

| Purpose | Location | Key Features |
| --- | --- | --- |
| **Post Scheduling** | *Marketing \> Social Planner* | Schedule, review, and post content |
| **Review & DM Integration** | *Settings \> Integrations* | Manage inboxes, reviews, comments |

 

---

#### ❓Need Help?

If you need assistance connecting your accounts or want to discuss strategy (e.g., review frequency, template use), reach out to your CSM or contact support.

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